Vista Ibirapuera is a gastronomic complex formed by a bar, a restaurant and a cafe, as well as a space for events in São Paulo.
The difference is in the location: the spaces were set up on the ground floor and the rooftop of the Museum of Contemporary Art of the University of São Paulo, designed by the renowned Brazilian architect Oscar Niemeyer, in front of Ibirapuera Park. The visual identity has elements inspired by the building's architecture and also in Ibirapuera Park, mixing modernist geometry with the organic forms of the region.
The project was awarded at the Brasil Design Award 2018, a finalist at the Latin America Design Awards 2018 and selected for the 13th ADG Graphic Design Biennial.
The difference is in the location: the spaces were set up on the ground floor and the rooftop of the Museum of Contemporary Art of the University of São Paulo, designed by the renowned Brazilian architect Oscar Niemeyer, in front of Ibirapuera Park. The visual identity has elements inspired by the building's architecture and also in Ibirapuera Park, mixing modernist geometry with the organic forms of the region.
The project was awarded at the Brasil Design Award 2018, a finalist at the Latin America Design Awards 2018 and selected for the 13th ADG Graphic Design Biennial.
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O Vista Ibirapuera é um complexo gastronômico formado por um bar, um restaurante e um café, além de um espaço para eventos em São Paulo. A diferença está na localização: os espaços foram montados no térreo e na cobertura do Museu de Arte Contemporânea da Universidade de São Paulo, projetado pelo renomado arquiteto brasileiro Oscar Niemeyer, em frente ao Parque do Ibirapuera. A identidade visual tem elementos inspirados na arquitetura do prédio e também no Parque do Ibirapuera, mesclando a geometria modernista com as formas orgânicas da região.
O projeto foi premiado no Brasil Design Award 2018, finalista do Latin America Design Awards 2018 e selecionado para a 13ª Bienal de Design Gráfico ADG.
O projeto foi premiado no Brasil Design Award 2018, finalista do Latin America Design Awards 2018 e selecionado para a 13ª Bienal de Design Gráfico ADG.
Fotos: divulgação www.instagram.com/vistaibirapuera/
